The EU Agreed to Cut Packaging Waste by 15% by 2040
Tackling the Waste Crisis
In October 2023, the European Union agreed to cut packaging waste by 15% by 2040, introducing new rules to reduce single‑use plastics and encourage reuse. The law targets industries from food to e‑commerce, reshaping how products are packaged and delivered.
Key Provisions
The law bans certain disposable packaging, requires reusable systems in restaurants and cafes, and sets recycling targets. Companies must redesign packaging to minimize waste and ensure recyclability.
Why It Matters
Packaging accounts for a large share of plastic pollution. Reducing it lowers emissions, conserves resources, and prevents litter in oceans and landscapes. The law also aligns with the EU’s circular economy goals.
Industry Response
Businesses expressed concern about costs and logistics, but many see opportunities in innovation. Reusable packaging systems, deposit‑return schemes, and compostable materials are gaining traction.
Global Impact
The EU’s law sets a benchmark for other regions. It pressures global supply chains to adapt, since companies exporting to Europe must comply. It also empowers consumers, making sustainable packaging the norm rather than the exception.
Looking Ahead
Implementation will require investment in infrastructure and consumer education. Success depends on collaboration between governments, businesses, and citizens. If achieved, the law could transform packaging worldwide.
Sources:
https://environment.ec.europa.eu/topics/waste-and-recycling/packaging-waste_en
https://www.reuters.com/business/environment/eu-packaging-waste-law-2023-10-24/
Written by Pavan Ajithprasad
